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Wausau, Wisconsin (WI): Economy and Business Data & Market Research
accommodation & food services, waste management, arts, etc.


Based on the data from 1997 / 2002 when the population of Wausau, Wisconsin was 36,493 / 37,732

Number of Establishments per 100,000 population

Number of Establishments - Wausau (2002)

  • A) Manufacturing: 1997 - 83, 2002 - 75 (Per 100,000 population: 1997 - 227, 2002 - 198, State average - 45)
  • B) Wholesale trade: 1997 - 71, 2002 - 64 (Per 100,000 population: 1997 - 194, 2002 - 169, State average - 28)
  • C) Retail trade: 1997 - 251, 2002 - 229 (Per 100,000 population: 1997 - 687, 2002 - 606, State average - 81)
  • D) Information: 2002 - 29 (Per 100,000 population: 2002 - 76, State average - 9)
  • E) Real estate & rental & leasing: 1997 - 33, 2002 - 39 (Per 100,000 population: 1997 - 90, 2002 - 103, State average - 19)
  • F) Professional, scientific & technical services: 1997 - 103, 2002 - 123 (Per 100,000 population: 1997 - 282, 2002 - 325, State average - 46)
  • G) Administrative & support & waste management & remediation service: 1997 - 39, 2002 - 46 (Per 100,000 population: 1997 - 106, 2002 - 121, State average - 23)
  • H) Educational services: 1997 - 6, 2002 - 10 (Per 100,000 population: 1997 - 16, 2002 - 26, State average - 5)
  • I) Health care & social assistance: 1997 - 118, 2002 - 191 (Per 100,000 population: 1997 - 323, 2002 - 506, State average - 58)
  • J) Arts, entertainment & recreation: 1997 - 14, 2002 - 24 (Per 100,000 population: 1997 - 38, 2002 - 63, State average - 8)
  • K) Accommodation & food services: 1997 - 101, 2002 - 127 (Per 100,000 population: 1997 - 276, 2002 - 336, State average - 46)
  • L) Other services (except public administration): 1997 - 84, 2002 - 110 (Per 100,000 population: 1997 - 230, 2002 - 291, State average - 40)

Number of Employees per 100,000 population

Number of Employees - Wausau (2002)

  • A) Manufacturing: 1997 - 8,190, 2002 - 7,065 (Per 100,000 population: 1997 - 22,442, 2002 - 18,724, State average - 6,421)
  • B) Wholesale trade: 1997 - 873, 2002 - 1,114 (Per 100,000 population: 1997 - 2,392, 2002 - 2,952, State average - 1,106)
  • C) Retail trade: 1997 - 5,060, 2002 - 5,754 (Per 100,000 population: 1997 - 13,865, 2002 - 15,249, State average - 1,703)
  • D) Information: 2002 - 945 (Per 100,000 population: 2002 - 2,504, State average - 803)
  • E) Real estate & rental & leasing: 1997 - 174, 2002 - 187 (Per 100,000 population: 1997 - 476, 2002 - 495, State average - 229)
  • F) Professional, scientific & technical services: 1997 - 727, 2002 - 1,188 (Per 100,000 population: 1997 - 1,992, 2002 - 3,148, State average - 668)
  • G) Administrative & support & waste management & remediation service: 1997 - 639, 2002 - 771 (Per 100,000 population: 1997 - 1,751, 2002 - 2,043, State average - 1,193)
  • H) Educational services: 1997 - 41, 2002 - 20-99 (Per 100,000 population: 1997 - 112, 2002 - 126, State average - 248)
  • I) Health care & social assistance: 1997 - 1,795, 2002 - 5,976 (Per 100,000 population: 1997 - 4,918, 2002 - 15,838, State average - 2,748)
  • J) Arts, entertainment & recreation: 1997 - 289, 2002 - 254 (Per 100,000 population: 1997 - 791, 2002 - 673, State average - 496)
  • K) Accommodation & food services: 1997 - 1,496, 2002 - 2,103 (Per 100,000 population: 1997 - 4,099, 2002 - 5,573, State average - 941)
  • L) Other services (except public administration): 1997 - 477, 2002 - 880 (Per 100,000 population: 1997 - 1,307, 2002 - 2,332, State average - 562)

Annual Payroll ($1,000) per 100,000 population

Annual Payroll ($1,000) - Wausau (2002)

  • A) Manufacturing: 1997 - $228,838, 2002 - $233,259 (Per 100,000 population: 1997 - $627,073, 2002 - $618,199, State average - $123,407)
  • B) Wholesale trade: 1997 - $27,777, 2002 - $39,990 (Per 100,000 population: 1997 - $76,115, 2002 - $105,984, State average - $32,487)
  • C) Retail trade: 1997 - $77,456, 2002 - $102,816 (Per 100,000 population: 1997 - $212,248, 2002 - $272,490, State average - $25,553)
  • D) Information: 2002 - $27,193 (Per 100,000 population: 2002 - $72,068, State average - $22,402)
  • E) Real estate & rental & leasing: 1997 - $2,930, 2002 - $3,396 (Per 100,000 population: 1997 - $8,028, 2002 - $9,000, State average - $4,131)
  • F) Professional, scientific & technical services: 1997 - $27,882, 2002 - $44,299 (Per 100,000 population: 1997 - $76,403, 2002 - $117,404, State average - $20,676)
  • G) Administrative & support & waste management & remediation service: 1997 - $7,134, 2002 - $9,322 (Per 100,000 population: 1997 - $19,548, 2002 - $24,705, State average - $15,137)
  • H) Educational services: 1997 - $169 (Per 100,000 population: 1997 - $463, State average - $2,896)
  • I) Health care & social assistance: 1997 - $85,181, 2002 - $232,501 (Per 100,000 population: 1997 - $233,417, 2002 - $616,190, State average - $66,798)
  • J) Arts, entertainment & recreation: 1997 - $1,547, 2002 - $3,579 (Per 100,000 population: 1997 - $4,239, 2002 - $9,485, State average - $5,985)
  • K) Accommodation & food services: 1997 - $11,516, 2002 - $18,856 (Per 100,000 population: 1997 - $31,556, 2002 - $49,973, State average - $8,209)
  • L) Other services (except public administration): 1997 - $5,933, 2002 - $14,069 (Per 100,000 population: 1997 - $16,257, 2002 - $37,286, State average - $7,935)

Shipments / Sales / Receptions ($1,000) per 100,000 population

Shipments / Sales / Receptions ($1,000) - Wausau (2002)

  • A) Manufacturing: 1997 - $1,192,076, 2002 - $1,310,157 (Per 100,000 population: 1997 - $3,266,588, 2002 - $3,472,270, State average - $780,509)
  • B) Wholesale trade: 1997 - $306,096, 2002 - $362,390 (Per 100,000 population: 1997 - $838,780, 2002 - $960,431, State average - $490,287)
  • C) Retail trade: 1997 - $745,891, 2002 - $952,621 (Per 100,000 population: 1997 - $2,043,928, 2002 - $2,524,703, State average - $253,700)
  • D) Information: No data
  • E) Real estate & rental & leasing: 1997 - $14,220, 2002 - $20,605 (Per 100,000 population: 1997 - $38,966, 2002 - $54,608, State average - $22,365)
  • F) Professional, scientific & technical services: 1997 - $64,476, 2002 - $97,338 (Per 100,000 population: 1997 - $176,680, 2002 - $257,972, State average - $48,701)
  • G) Administrative & support & waste management & remediation service: 1997 - $12,826, 2002 - $20,381 (Per 100,000 population: 1997 - $35,146, 2002 - $54,015, State average - $32,261)
  • H) Educational services: 1997 - $544 (Per 100,000 population: 1997 - $1,490, State average - $7,779)
  • I) Health care & social assistance: 1997 - $147,918, 2002 - $501,928 (Per 100,000 population: 1997 - $405,332, 2002 - $1,330,244, State average - $152,356)
  • J) Arts, entertainment & recreation: 1997 - $6,397, 2002 - $10,518 (Per 100,000 population: 1997 - $17,529, 2002 - $27,875, State average - $17,631)
  • K) Accommodation & food services: 1997 - $39,655, 2002 - $61,468 (Per 100,000 population: 1997 - $108,664, 2002 - $162,906, State average - $28,490)
  • L) Other services (except public administration): 1997 - $19,935, 2002 - $48,794 (Per 100,000 population: 1997 - $54,626, 2002 - $129,317, State average - $26,096)

Industry Description Number of Establishments
[1997 / 2002]
Number of Employees
[1997 / 2002]
Annual Payroll ($1,000)
[1997 / 2002]
Shipments / Sales / Receptions ($1,000)
[1997 / 2002]
Manufacturing83 / 758,190 / 7,065$228,838 / $233,259$1,192,076 / $1,310,157
Wood product manufacturing71,681 / 2,151$43,034 / $60,398$143,806 / $222,205
Paper manufacturing5500-999--
Fabricated metal product manufacturing17 / 133,472 / 2,153$103,829 / $75,364$446,538 / $355,745
Wholesale trade71 / 64873 / 1,114$27,777 / $39,990$306,096 / $362,390
Wholesale trade, durable goods56 / 52500-999 / 980- / $34,612- / $317,109
Wholesale trade, nondurable goods15 / 8250-499 / 100-249--
Wholesale electronic markets and agents and brokers- / 4- / 0-19--
Retail trade251 / 2295,060 / 5,754$77,456 / $102,816$745,891 / $952,621
Motor vehicle & parts dealers18 / 25327 / 506$9,122 / $16,025$115,861 / $184,970
Furniture & home furnishings stores16 / 11147 / 20-99$3,275 / -$23,554 / -
Electronics & appliance stores14145 / 20-99$6,194 / -$19,496 / -
Building material & garden equipment & supplies dealers27 / 22449 / 376$11,999 / $9,410$131,376 / $84,971
Food & beverage stores18 / 10741 / 387$7,870 / $5,807$80,808 / $53,323
Health & personal care stores21 / 16160 / 191$3,128 / $3,952$19,048 / $28,936
Gasoline stations19 / 16173 / 158$2,280 / $2,124$35,228 / $33,946
Clothing & clothing accessories stores46305 / 392$3,417 / $4,231$25,849 / $29,203
Sporting goods, hobby, book & music stores26 / 20124 / 182$1,485 / $2,495$12,399 / $22,734
General merchandise stores8500-999 / 728- / $11,504- / $111,900
Miscellaneous store retailers26 / 30100-249--
Nonstore retailers12 / 111000-2499--
Information- / 29- / 945- / $27,193-
Publishing industries (except Internet)- / 4- / 100-249--
Broadcasting & telecommunications15 / -418 / -$12,320 / -$101,326 / -
Broadcasting (except Internet)- / 7- / 250-499--
Telecommunications- / 11- / 349- / $10,901-
Real estate & rental & leasing33 / 39174 / 187$2,930 / $3,396$14,220 / $20,605
Real estate27 / 34132 / 144$2,336 / $2,779$11,531 / $17,588
Rental & leasing services6 / 542 / 43$594 / $617$2,689 / $3,017
Professional, scientific & technical services103 / 123727 / 1,188$27,882 / $44,299$64,476 / $97,338
Professional, scientific & technical services103 / 123727 / 1,188$27,882 / $44,299$64,476 / $97,338
Administrative & support & waste management & remediation service39 / 46639 / 771$7,134 / $9,322$12,826 / $20,381
Administrative & support services38 / 46500-999 / 771- / $9,322- / $20,381
Educational services6 / 1041 / 20-99$169 / -$544 / -
Educational services6 / 1041 / 20-99$169 / -$544 / -
Health care & social assistance118 / 1911,795 / 5,976$85,181 / $232,501$147,918 / $501,928
Ambulatory health care services101 / 1151,418 / 2,055$78,792 / $120,897$134,703 / $224,505
Hospitals- / 2- / 2500-4999--
Nursing & residential care facilities8 / 25303 / 500-999$5,457 / -$11,402 / -
Social assistance9 / 4974 / 500-999$932 / -$1,813 / -
Arts, entertainment & recreation14 / 24289 / 254$1,547 / $3,579$6,397 / $10,518
Performing arts, spectator sports & related industries- / 7- / 20-99--
Museums, historical sites & similar institutions- / 2- / 20-99--
Amusement, gambling & recreation industries13 / 15250-499 / 175- / $2,169- / $5,545
Accommodation & food services101 / 1271,496 / 2,103$11,516 / $18,856$39,655 / $61,468
Accommodation8 / 6136 / 201$863 / $1,928$3,868 / $6,695
Foodservices & drinking places93 / 1211,360 / 1,902$10,653 / $16,928$35,787 / $54,773
Other services (except public administration)84 / 110477 / 880$5,933 / $14,069$19,935 / $48,794
Repair & maintenance36 / 31205 / 146$2,981 / $3,252$10,956 / $11,742
Personal & laundry services48 / 43272 / 278$2,952 / $4,328$8,979 / $16,176

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