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Willits, California (CA): Economy and Business Data & Market Research
accommodation & food services, waste management, arts, etc.


Based on the data from 1997 / 2002 when the population of Willits, California was 4,924 / 5,096

Number of Establishments per 100,000 population

Number of Establishments - Willits (2002)

  • A) Manufacturing: 1997 - 25 (Per 100,000 population: 1997 - 507, State average - 162)
  • B) Wholesale trade: 1997 - 14, 2002 - 9 (Per 100,000 population: 1997 - 284, 2002 - 176, State average - 119)
  • C) Retail trade: 1997 - 65, 2002 - 58 (Per 100,000 population: 1997 - 1,320, 2002 - 1,138, State average - 213)
  • D) Information: 2002 - 1 (Per 100,000 population: 2002 - 19, State average - 45)
  • E) Real estate & rental & leasing: 1997 - 7, 2002 - 10 (Per 100,000 population: 1997 - 142, 2002 - 196, State average - 83)
  • F) Professional, scientific & technical services: 1997 - 12, 2002 - 16 (Per 100,000 population: 1997 - 243, 2002 - 313, State average - 205)
  • G) Administrative & support & waste management & remediation service: 1997 - 5, 2002 - 4 (Per 100,000 population: 1997 - 101, 2002 - 78, State average - 79)
  • H) Educational services: 2002 - 2 (Per 100,000 population: 2002 - 39, State average - 15)
  • I) Health care & social assistance: 1997 - 18, 2002 - 27 (Per 100,000 population: 1997 - 365, 2002 - 529, State average - 179)
  • J) Arts, entertainment & recreation: 1997 - 5, 2002 - 5 (Per 100,000 population: 1997 - 101, 2002 - 98, State average - 34)
  • K) Accommodation & food services: 1997 - 34, 2002 - 29 (Per 100,000 population: 1997 - 690, 2002 - 569, State average - 132)
  • L) Other services (except public administration): 1997 - 14, 2002 - 18 (Per 100,000 population: 1997 - 284, 2002 - 353, State average - 114)

Number of Employees per 100,000 population

Number of Employees - Willits (2002)

  • A) Manufacturing: 1997 - 964 (Per 100,000 population: 1997 - 19,577, State average - 5,898)
  • B) Wholesale trade: 1997 - 20-99, 2002 - 34 (Per 100,000 population: 1997 - 966, 2002 - 667, State average - 1,903)
  • C) Retail trade: 1997 - 679, 2002 - 516 (Per 100,000 population: 1997 - 13,789, 2002 - 10,125, State average - 3,123)
  • D) Information: 2002 - 0-19 (Per 100,000 population: 2002 - 149, State average - 1,486)
  • E) Real estate & rental & leasing: 1997 - 25, 2002 - 27 (Per 100,000 population: 1997 - 507, 2002 - 529, State average - 605)
  • F) Professional, scientific & technical services: 1997 - 34, 2002 - 20-99 (Per 100,000 population: 1997 - 690, 2002 - 934, State average - 2,571)
  • G) Administrative & support & waste management & remediation service: 1997 - 20-99, 2002 - 16 (Per 100,000 population: 1997 - 966, 2002 - 313, State average - 2,221)
  • H) Educational services: 2002 - 0-19 (Per 100,000 population: 2002 - 149, State average - 214)
  • I) Health care & social assistance: 1997 - 176, 2002 - 357 (Per 100,000 population: 1997 - 3,574, 2002 - 7,005, State average - 3,450)
  • J) Arts, entertainment & recreation: 1997 - 100-249, 2002 - 20-99 (Per 100,000 population: 1997 - 2,835, 2002 - 934, State average - 936)
  • K) Accommodation & food services: 1997 - 306, 2002 - 277 (Per 100,000 population: 1997 - 6,214, 2002 - 5,435, State average - 2,338)
  • L) Other services (except public administration): 1997 - 49, 2002 - 56 (Per 100,000 population: 1997 - 995, 2002 - 1,098, State average - 2,339)

Annual Payroll ($1,000) per 100,000 population

Annual Payroll ($1,000) - Willits (2002)

  • A) Manufacturing: 1997 - $22,830 (Per 100,000 population: 1997 - $463,647, State average - $248,991)
  • B) Wholesale trade: 2002 - $1,099 (Per 100,000 population: 2002 - $21,565, State average - $140,936)
  • C) Retail trade: 1997 - $11,804, 2002 - $9,230 (Per 100,000 population: 1997 - $239,723, 2002 - $181,122, State average - $77,238)
  • D) Information: No data
  • E) Real estate & rental & leasing: 1997 - $235, 2002 - $210 (Per 100,000 population: 1997 - $4,772, 2002 - $4,120, State average - $22,437)
  • F) Professional, scientific & technical services: 1997 - $643 (Per 100,000 population: 1997 - $13,058, State average - $158,455)
  • G) Administrative & support & waste management & remediation service: 2002 - $479 (Per 100,000 population: 2002 - $9,399, State average - $61,639)
  • H) Educational services: No data
  • I) Health care & social assistance: 1997 - $2,710, 2002 - $9,649 (Per 100,000 population: 1997 - $55,036, 2002 - $189,344, State average - $129,545)
  • J) Arts, entertainment & recreation: No data
  • K) Accommodation & food services: 1997 - $2,507, 2002 - $2,772 (Per 100,000 population: 1997 - $50,913, 2002 - $54,395, State average - $32,846)
  • L) Other services (except public administration): 1997 - $865, 2002 - $994 (Per 100,000 population: 1997 - $17,567, 2002 - $19,505, State average - $23,416)

Shipments / Sales / Receptions ($1,000) per 100,000 population

Shipments / Sales / Receptions ($1,000) - Willits (2002)

  • A) Manufacturing: 1997 - $117,274 (Per 100,000 population: 1997 - $2,381,681, State average - $1,367,738)
  • B) Wholesale trade: 2002 - $14,802 (Per 100,000 population: 2002 - $290,463, State average - $2,210,609)
  • C) Retail trade: 1997 - $116,188, 2002 - $88,950 (Per 100,000 population: 1997 - $2,359,626, 2002 - $1,745,486, State average - $742,041)
  • D) Information: No data
  • E) Real estate & rental & leasing: 1997 - $2,360, 2002 - $1,748 (Per 100,000 population: 1997 - $47,928, 2002 - $34,301, State average - $127,753)
  • F) Professional, scientific & technical services: 1997 - $2,040 (Per 100,000 population: 1997 - $41,429, State average - $375,829)
  • G) Administrative & support & waste management & remediation service: 2002 - $1,036 (Per 100,000 population: 2002 - $20,329, State average - $130,654)
  • H) Educational services: No data
  • I) Health care & social assistance: 1997 - $8,087, 2002 - $29,936 (Per 100,000 population: 1997 - $164,236, 2002 - $587,441, State average - $344,348)
  • J) Arts, entertainment & recreation: No data
  • K) Accommodation & food services: 1997 - $9,902, 2002 - $11,936 (Per 100,000 population: 1997 - $201,096, 2002 - $234,222, State average - $114,580)
  • L) Other services (except public administration): 1997 - $5,009, 2002 - $4,719 (Per 100,000 population: 1997 - $101,726, 2002 - $92,602, State average - $86,001)

Industry Description Number of Establishments
[1997 / 2002]
Number of Employees
[1997 / 2002]
Annual Payroll ($1,000)
[1997 / 2002]
Shipments / Sales / Receptions ($1,000)
[1997 / 2002]
Manufacturing25 / -964 / -$22,830 / -$117,274 / -
Fabricated metal product manufacturing7 / -500-999 / ---
Wholesale trade14 / 920-99 / 34- / $1,099- / $14,802
Wholesale trade, durable goods11 / 720-99 / 0-19--
Nondurable goods merchant wholesalers- / 2- / 0-19--
Retail trade65 / 58679 / 516$11,804 / $9,230$116,188 / $88,950
Motor vehicle & parts dealers558 / 38$1,038 / $546$8,414 / $3,894
Furniture & home furnishings stores20-19--
Electronics & appliance stores614 / 20-99$202 / -$1,834 / -
Building material & garden equipment & supplies dealers7100-249 / 65- / $1,253- / $9,728
Food & beverage stores9 / 8303 / 191$5,506 / $3,595$53,579 / $35,386
Health & personal care stores5 / 320-99--
Gasoline stations9 / 850 / 66$810 / $914$20,611 / $14,228
Clothing & clothing accessories stores3 / 40-19 / 2- / $24- / $268
Sporting goods, hobby, book & music stores3 / 20-19--
General merchandise stores2 / 10-19--
Miscellaneous store retailers12 / 920-99--
Nonstore retailers2 / 30-19 / 25- / $439- / $4,824
Information- / 1- / 0-19--
Real estate & rental & leasing7 / 1025 / 27$235 / $210$2,360 / $1,748
Real estate5 / 70-19 / 18- / $168- / $1,508
Rental & leasing services2 / 30-19 / 9- / $42- / $240
Professional, scientific & technical services12 / 1634 / 20-99$643 / -$2,040 / -
Professional, scientific & technical services12 / 1634 / 20-99$643 / -$2,040 / -
Administrative & support & waste management & remediation service5 / 420-99 / 16- / $479- / $1,036
Educational services- / 2- / 0-19--
Educational services- / 2- / 0-19--
Health care & social assistance18 / 27176 / 357$2,710 / $9,649$8,087 / $29,936
Ambulatory health care services15 / 1685 / 72$1,811 / $2,253$5,258 / $7,885
Nursing & residential care facilities220-99--
Social assistance- / 8- / 20-99--
Arts, entertainment & recreation5100-249 / 20-99--
Amusement, gambling & recreation industries5 / -100-249 / ---
Accommodation & food services34 / 29306 / 277$2,507 / $2,772$9,902 / $11,936
Accommodation6 / 511 / 15$170 / $106$1,225 / $2,034
Foodservices & drinking places28 / 24295 / 262$2,337 / $2,666$8,677 / $9,902
Other services (except public administration)14 / 1849 / 56$865 / $994$5,009 / $4,719
Repair & maintenance8 / 1129 / 35$640 / $689$3,148 / $3,534
Personal & laundry services6 / 420 / 17$225 / $196$1,861 / $801

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